Tool builders, makers, strategists, creatives
We build tools that solve real problems.
Big Think Labs is a team of tool builders, makers, business strategists and creatives. Most of what we make exists to help a business grow. A few things exist because we found them interesting, and we kept those too.
What we’ve built
Tools for real problems, mostly growth
Most of these help businesses grow. A few are just things we wanted to exist.
formerly MemberOS · membership platform
The operating system for membership organizations — members, engagement, and the day-to-day work of running a community in one place.
Started as a Lovable project.
The Referral Solution™
Turn relationships into revenue. Map your network, let an AI coach surface the right intro, and run live referral exchange sessions at any event.
Started as a Lovable project.
business assessment
White-label growth GPS for membership orgs: members self-assess across 10 core areas, AI writes the prescription, and peer groups form around shared needs.
Started as a Lovable project.
process design for AI agents
Design your business as rooms on a canvas — what goes in, what comes out, who holds it — then hand jobs to AI agents with clear costs, returns, and stop points.
Built directly in Claude Code.
home maintenance reminders
A personalized maintenance plan, smart seasonal reminders, and an organized home binder for receipts, warranties, and service history.
Started as a Lovable project.
EOS® dashboard
One system for leadership teams running on EOS — V/TO, Rocks, Scorecard, Issues, To-Dos, Level 10 Meetings, and the Accountability Chart.
Started as a Lovable project.
backroads drive planner
Plan highway-avoiding back roads drives with waypoints and a target drive time. Built for the NC chapter of the Mini Motoring Club of America.
Started as a Lovable project.
innovation workshop, played
A game that walks a team through inventing, testing, and picking the ideas worth building — innovation as play rather than a workshop deck.
Started as a Lovable project.
naming tool
A tool for naming things well — companies, products, brands, and ideas — and pressure-testing the name before you commit to it.
Started as a Lovable project.
food and cooking tool
A cooking companion — recipes, planning, and the small decisions that make dinner happen.
Started as a Lovable project.
New builds join the wall as they leave the bench.
From the desk
Strategy guides you can actually use
The strategy work we used to hand people on paper now runs in the browser — fill it in, do the math, keep the result.
The Revenue Doubling Machine
A working model for how small ideas keep compounding into momentum.
Open the guide →Big Think 02The Wow Experience Guide
A field guide to designing moments people actually remember.
Open the guide →Big Think 03Exposing the Dogmas
A running list of the unquestioned assumptions worth stepping back from.
Open the guide →Got a problem worth building for?
Tell us where the business is stuck. We are usually good for a strategy, a tool, or both.
Talk it through with us